Notes from the work
Practical writing from 31 years of designing, building, migrating, and maintaining websites.
Our guides
The longer, more useful pieces. If you only read a few things here, read these.
How to Choose an SEO Company in Albuquerque
What competent SEO work looks like, what to ask before hiring anyone, and how local search in Albuquerque differs from ordinary organic search.
ReadWhat SEO Services Actually Include
A practical breakdown of technical SEO, content, local search, authority, and reporting, including which parts a small business can reasonably handle itself.
ReadWhat Realtors Actually Need From a Website
A practical guide to IDX listings, lead capture, neighborhood content, and the decisions that make an independent real estate website useful.
ReadIs Square Online Right for Your Business?
Where Square Online fits well, where its limits become important, and how to compare it with Shopify, Ecwid, and a marketing site with commerce added.
ReadHow to Choose a Web Designer in Albuquerque
What to evaluate, which questions to ask, and how to understand ownership, platform limits, scope, and support before hiring a web designer.
ReadAll posts
We Rebuilt Our Own Website. Here Is What We Changed and Why.
After 31 years in business and about 18 months of putting it off, we rebuilt misinc.com from scratch with a new framework, published prices, privacy-first analytics, and no advertising tracking.
ReadHow to Choose an SEO Company in Albuquerque
What competent SEO work looks like, what to ask before hiring anyone, and how local search in Albuquerque differs from ordinary organic search.
ReadWhat SEO Services Actually Include
A practical breakdown of technical SEO, content, local search, authority, and reporting, including which parts a small business can reasonably handle itself.
ReadWhat Realtors Actually Need From a Website
A practical guide to IDX listings, lead capture, neighborhood content, and the decisions that make an independent real estate website useful.
ReadIs Square Online Right for Your Business?
Where Square Online fits well, where its limits become important, and how to compare it with Shopify, Ecwid, and a marketing site with commerce added.
ReadWeb Designer vs Web Developer: Which Do You Need?
A practical explanation of design, development, and when a project needs one person, both disciplines, or a specialist team.
ReadHow to Choose a Web Designer in Albuquerque
What to evaluate, which questions to ask, and how to understand ownership, platform limits, scope, and support before hiring a web designer.
ReadNew Year, New Website
A short look back at the website MIS launched in 2018, the goals behind it, and what the project still teaches us.
ReadRather just ask us?
Most of these started as a client question. Yours is welcome too.